House of Selected Brands
A consumer goods company, building brands in selected categories.
At select we create D2C brands with quality products that ensure delightful customer experience in unconventional markets.

#experiencematters
We categorise ourselves as an experience-driven company that builds brands using a data-driven processes and digital first approach
Why D2C model makes absolute sense?
Traditional Retail

Manufacturer

Wholesaler

Distributor

Retailer

Consumer
D2C Business Process


Direct to Customers
We own the trusted consumer relationship and are uniquely positioned in the rapidly-emerging landscape...

Data -Backed Approch
Data-driven approach, which helps in taking fast and correct decisions

Multibrand Model
We are creating brands of tomorrow, so our dependency is not on singlebrand/category

Product Design and R&D
Product development for better customer experience

Better Unit-economics
Better unit economics on the scale, 65 to 75% gross margin